About the course
In an ever-evolving global and local landscape, where individuals must navigate constant change and an abundance of information, the importance of effective communication cannot be overstated. The swift and public nature of digital communication means that a single misstep can result in a loss of credibility, impacting both individuals and companies.
The University of Cape Town (UCT) offers the Communication and Influence in the Digital Age online short course, which delves into traditional communication skills adapted for today's interconnected and technology-driven world. Led by UCT's esteemed faculty and subject matter experts, you will acquire the skills needed to communicate effectively with your teams, stakeholders and digital audience, ultimately enhancing trust, clarity, and goodwill.
Throughout the course, you will gain insights into navigating the current communication landscape by honing your critical thinking, persuasion, storytelling, cultural awareness, interpersonal communication, presentation, and crisis management abilities – all of which are essential for achieving influence and successful communication.
This course caters to professionals across various industries seeking to enhance their communication prowess in face-to-face interactions and the digital realm to meet the demands of an increasingly intricate, digitised environment. In professions where effective communication is indispensable for engaging with diverse stakeholders, this course is valuable for cultivating an interpersonal skill set tailored to the contemporary communication landscape. If you aspire to exert influence, inspire others, bolster self-awareness, and excel in interpersonal communication, this course offers a pragmatic roadmap to foster trust, clarity, and goodwill within your professional sphere.
Designed for early and mid-career professionals – who regularly interact with a broad spectrum of individuals – and emerging leaders looking to communicate effectively with their teams, you will be prompted to assess your interpersonal communication competencies and recognise the significance of investing in communication, whether you are a seasoned professional or aspiring to a leadership role. Irrespective of your specific context, building influence is paramount in achieving your personal and professional aspirations. This course will empower you to cultivate your personal brand and refine your presentation skills, equipping you with the tools to nurture influence and communicate persuasively.
Course content
- Orientation module: Welcome to your Online Campus
- Module 1: The current communications landscape
- Module 2: Critical thinking: Avoiding miscommunication
- Module 3: Persuasive communication
- Module 4: Communicating with influence: Strategies and techniques
- Module 5: Communication as an investment in leadership and ethics
- Module 6: Crisis communication and reputation management
Registration
This course is offered by GetSmarter. Enrol and pay directly with the course provider.
More information
Phone: +27 (0)21 100 6668
Email: admissions@getsmarter.com
Communication and Influence in the Digital Age
ENROL & PAY WITH GETSMARTER
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