Strategic Business Management

About the course

South Africa's dynamic economic landscape is marked by a state of flux and intense rivalry, making it essential for managers to possess theoretical knowledge and practical expertise in business management. To stay ahead of the competition, companies must be flexible, adaptable, and robust, relying on accurate planning, execution, and foresight-driven strategies.

The Strategic Business Management online short course offered by the University of Cape Town (UCT) provides a vital foundation for mastering these crucial business skills. This course will empower you to thrive in today's fiercely competitive business environment, harnessing innovative and analytical thinking to conduct various market analyses, including SWOT analysis, STEEPLE analysis, Porter's five-force model, and the SELECT framework. By applying strategic management principles to a hypothetical business environment, you'll develop a business strategy that aligns with your organisation's long-term objectives, ready for immediate implementation.

Course content

• Orientation module: Welcome to your Online Campus
• Module 1: Introduction to strategic management
• Module 2: Theory and evolution of strategic business management
• Module 3: Organisational goals and values
• Module 4: Environmental analysis
• Module 5: Internal and SWOT analyses
• Module 6: Sustainable Competitive Advantage (SCA)
• Module 7: The formulation of forward-thinking strategy
• Module 8: Strategy implementation
• Module 9: Evaluation and control
• Module 10: Strategic alignment and ensuring sustainability

Registration

This course is offered by GetSmarter. Enrol and pay directly with the course provider.r

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Strategic Business Management

 

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